The Brain and Food

Olfactory cells extend directly into the olfactory bulb of the brain, where the scent is assembled.

Neurogastronomy explores how the brain makes humans gourmets.

We don't just taste with our tongues. Many senses work together to create the taste experience.

Taste and smell receptors are not only found in the mouth and nose.

Companies are focusing on the sense of smell in their marketing: fragrances are intended to bind customers to the brand.